What the Retainer Leaves You
Your margin and your editors' time are the same hours. Put in one client's retainer, your hourly rate, and how long the writing takes, and see what the month leaves you, by hand and when your team only checks and edits a draft.
Try It With One Client
Example figures. Put in your own.
Posts, newsletter sections, and threads each count once.
Your own estimate. Ours would only be a guess.
6.7 hours a month back for edits that count
The writing costs $500 by hand and $167 editing a draft, at $50 an hour.
Counts the writing only. Calls, strategy, and reporting are not in it.
Margin by hand: $1,500. Margin editing a draft: $1,833.
Better Hours, Not More Automation
We respect your editors' time as much as your margin. The point was never to automate them out of the work.
Clearing out filler, cutting generic lines, and pulling every sentence back into the client's voice: leave that to us. Your editors' hours go to the edits that actually count, and to strategy.
Where the Margin Goes
A retainer is a fixed number. The hours are not.
A rewrite after a late voice note, one more round of changes, a post redone because it did not sound like the client: each comes out of the same month, and none of it shows on the invoice.
Measured for Every Client, Inside GoMimic
Here, the editing time is your guess. In GoMimic, Results › Then and Now fills it in for every client from the work your team actually does, at your rate, and shows the margin then and now side by side.
Only the account Owner sees it. It never reaches Editors, Viewers, the client, or the Client Report.